Worldcoin’s price jumped sharply after BitMine Immersion’s strategic investment supported Eightco’s plan to make WLD its main treasury asset. This move has drawn significant attention, highlighting growing optimism about corporate adoption of the token.
Summary:
- Worldcoin rose 41% following Eightco’s announcement to adopt WLD as its primary treasury asset.
- Through a private placement, Eightco raised $250 million, with $20 million coming from BitMine Immersion as a strategic contribution.
- Completion of the deal is projected around September 11, awaiting Nasdaq authorization.
On September 8, publicly-listed Eightco Holdings Inc. confirmed that it secured a $250 million private placement, alongside a $20 million strategic investment from Bitcoin miner BitMine Immersion Technologies. The funds will be used to acquire Worldcoin as the company’s main treasury reserve. Led by newly appointed Chairman and Wall Street analyst Dan Ives, this marks the first time a corporation has treated Worldcoin, an identity-focused crypto asset, as a core strategic holding.
The market reacted immediately, pushing WLD up more than 40%, reflecting more than just short-term speculation. The surge signals a growing institutional belief that in an AI-driven future, verifiable proof-of-personhood could become a rare and highly valuable resource.
Betting on the Human Layer
The company frames this investment as a proactive hedge against identity verification risks in an AI-focused future. By allocating $250 million to WLD, the company is banking on Worldcoin’s zero-knowledge proof-of-personhood protocol to play a key role in global infrastructure. BitMine Immersion’s $20 million contribution reinforces the initiative, supporting what the firm calls its “Moonshot” strategy to fund ambitious projects in the crypto ecosystem.
The transaction involved a consortium of major financial players. MOZAYYX led the $250 million private placement, with Cantor Fitzgerald providing financial advisory services, and RF Lafferty & Co. acting as the exclusive placement agent. The deal also attracted institutional capital from Pantera, Brevan Howard, Kraken, and the World Foundation, indicating broad support from major investors.
Eightco expects the offering to close around September 11, 2025, pending usual closing conditions and Nasdaq approval. Once finalized, the company will update its Nasdaq ticker to “ORBS,” reflecting the hardware that underpins Worldcoin’s identity verification system.
Following the announcement, Worldcoin experienced sharp price swings, climbing from a daily low of $1.03 to a peak of $1.56. Currently, WLD is trading around $1.49, showing that traders are factoring in potential buying pressure from Eightco’s upcoming acquisitions and reassessing the token’s value in light of corporate adoption.
