Luxury watch retailer Top Win International Limited has officially stepped into the crypto space, raising $10 million to become the first Bitcoin treasury company in Taiwan. This strategic move marks a significant milestone for the nation’s corporate adoption of Bitcoin as a treasury asset.

Summary
- Top Win has raised $10 million to purchase Bitcoin.
- Becomes Taiwan’s first publicly listed Bitcoin treasury company.
- Joins a growing list of 167 public companies holding over 976,000 BTC collectively.
First Public Bitcoin Treasury Company in Taiwan
Top Win, listed on Nasdaq under the ticker SORA, announced the raise on August 15. The funding round included major participation from Taiwan-based publicly traded fintech firm WiseLink, which invested through three-year convertible notes. This collaboration will focus on WiseLink’s “Bitcoin + cross-border finance” initiative, paving the way for innovative blockchain-based financial solutions.
Other notable backers include Chad Koehn, founder of United Capital Management of Kansas, along with several private investors. This capital injection follows Top Win’s announcement in May to integrate Bitcoin into its corporate treasury strategy.
Bitcoin Treasury Companies on the Rise
Globally, Bitcoin treasury companies are increasing in number, reflecting a growing institutional interest in BTC as a long-term store of value. Market data shows 167 public firms now hold a combined 976,132 BTC. MicroStrategy leads with 628,946 BTC, followed by Metaplanet and Trump Media & Technology Group Corp., holding 18,113 and 15,000 BTC, respectively.
Top Win’s decision aligns with the bullish trend among corporations viewing Bitcoin as a hedge against inflation and economic uncertainty. The company intends to deploy all raised funds into BTC purchases, while also exploring investments in other publicly listed Bitcoin treasury companies.
Strategic Vision Beyond Bitcoin Purchases
While the primary focus is acquiring Bitcoin, Top Win plans to allocate part of its funds for working capital and potential equity investments. However, it clarified that it will not operate solely as an investment company, signaling a balanced approach between core business operations and digital asset management.

Market Context and Industry Momentum
The move comes amid positive market sentiment, further fueled by remarks from U.S. Treasury Secretary Scott Bessent, who indicated that government-seized BTC will contribute to the Strategic Bitcoin Reserve proposed by President Donald Trump earlier this year.
With the global Bitcoin treasury company landscape expanding, Top Win’s bold step puts Taiwan on the map as an emerging player in corporate Bitcoin adoption.
